Following the success of their flavoured water range, Norwegian mineral water company, VOSS, have added a third variety of flavoured sparkling waters, Lime & Mint, immediately launched in UK on Aqua Amore (of course!).
As stockists of the full range of VOSS Water to both homes and offices (via our retail site) and on-premise establishments around London and Surrey, the team at Aqua Amore were keen to offer another platform for VOSS to meet their target market in the UK.
The VOSS team heavily researched the the market in order to decide upon a third option, before deciding upon Lime & Mint, which is aimed to compliment a variety of foods and spirits.
Ken Gilbert, CMO of VOSS Water stated:
“Sparkling water is currently one of the fastest growing categories in beverages, with flavored sparkling growing even more quickly, as consumers look for healthier alternatives to sweetened, caloric drinks… The new VOSS Lime Mint flavor scored extremely well with flavored sparkling water drinkers and satisfies our consumers’ quest for healthier options.”
Together with the original VOSS Flavoured Waters, Lemon & Cucumber and Tangerine & Lemongrass, VOSS have aimed to meet consumer premium demands:
- Offering different and delicious flavor combinations
- All natural
- Unsweetened/0 calories
- Available in Iconic and distinctive glass bottles
- Made with VOSS artesian water from Norway
Furthermore, Voss Water engaged Dara Lyubinsky
, Co-Founder and Chef at The Gather Company based in Washington D.C to display the versatility of the Lime & Mint Beverage. Dara explaining,
” When VOSS asked me to create a cocktail with their delicious new flavor, I was excited to come up with fun and tasty beverages both with and without alcohol. The mint and lime combo especially lends itself to endless options to pair with light and delicious seasonal menus.”
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to discover more about VOSS Water and Aqua Amore.